Hitachi Rail Europe: Future-Forward Fleet Launch

When Hitachi Rail Europe rolled out their new fleet of rolling stock across the UK, they needed more than just a launch—they needed a brand statement. We created a bold new visual identity that captured the speed, efficiency, and forward-thinking innovation at the heart of Hitachi Rail. From the fleet design to the launch event, the identity signalled a clear shift: Hitachi Rail isn’t just moving people — it’s moving the future.

Role: Creative Lead